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Annex — Metadata Worksheets

Keyword Research & Book Description Frameworks

Reference Materials & Templates · 2 min · Updated 3 September 2026

The working version of the metadata frameworks. Fill it in for the book you are about to publish — or for the one that is already out and not selling.

Keyword Research

Research method

Validate every phrase before you use it

My keywords

Fill this in as you go. Answers stay in this browser — nothing is sent to AuthorAZ, and there is no account.

Primary keywords

Two or three main terms
  1. 1
  2. 2
  3. 3

Long-tail keywords

Four or five specific phrases
  1. 1
  2. 2
  3. 3
  4. 4
  5. 5

Categories

Description Templates

Write each slot on its own, in order, then join them. The common failure is writing a paragraph and hoping the parts are somewhere inside it.

Fiction description

  1. HOOKOne sentence. Stakes and intrigue, nothing else
  2. SETUPTwo or three sentences: character, situation
  3. CONFLICTWhat goes wrong, and what choice it forces
  4. STAKESWhat happens if the protagonist fails
  5. CTA + COMPSThe invitation, plus "perfect for fans of..." with real, current names

Non-fiction description

  1. PROBLEMThe challenge your reader is facing right now
  2. CREDIBILITYWhy you, specifically — credentials, research, results
  3. SOLUTIONYour approach, and what makes it different
  4. BENEFITSConcrete outcomes. Be specific enough to be falsifiable
  5. CONTENTSWhat is inside, as bullets
  6. CTAOne clear next step

My description

Fill this in as you go. Answers stay in this browser — nothing is sent to AuthorAZ, and there is no account.

Draft

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